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Picture of Zac Folsom, Realtor, explaining the importance of multiple showings for a fast home sale

Ensure a Quick Home Sale by Allowing More Showings

How to Sell Your Home Fast: Valuable Tips and Personal Stories Are you struggling to sell your home quickly? Don’t worry, you’re not alone. Many homeowners face challenges when it
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Informational graphic featuring Zac Folsom explaining the impact of busy roads on home sales.

The Reason Why Busy Roads Slow Down Home Sales

The Impact of Busy Roads on Home Sales: Insights by Zac Folsom In this blog post, we will explore a significant factor that can influence the success of home sales:
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Zac Folsom, Real Estate Expert, discussing the impact of market conditions on home sales.

Unlocking Real Estate Success: Mastering the Seller’s Market to Sell Your Home with Expert Strategies

https://youtu.be/zCzhoejvEuU Selling Your Home Quickly in a Seller’s Market Are you looking to sell your home in a seller’s market? Congratulations! This can be an ideal time to make a
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Informative image featuring Zac Folsom discussing strategies for selling a home quickly in any market.

Insider Tips for Sellers: Two Ways to Sell Extra Fast

Buyers Buy Because of a Perceived Good Deal Are you ready to sell your home and maximize your profits? Look no further! In this blog post, we’ll uncover the insider
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Informational graphic saying "You Own Your House" with a picture of zac folsom realtor

Debunking Mortgage Myths: You Always Own Your House!

Debunking Mortgage Myths: You Always Own Your House! Are you tired of hearing misleading statements about mortgages and homeownership? Don’t worry, because I’m here to set the record straight and
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Real estate agent Zac Folsom explaining the consequences of overpricing in home sales.

Avoid Overpricing Your Home Trap in Real Estate Sales

Unveiling the Costly Mistakes That Can Sabotage Your Home Sale In the competitive real estate market, setting the right price for your house is crucial. However, many sellers fall into
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A chart showing an upward trend with the words "West MI Real Estate is Thriving" and a logo for the Zac Folsom Group in the corner.

Thriving West Michigan Real Estate Market: What You Need to Know

Fast AF Summary Despite concerns about interest rates and inventory, the market is still experiencing sustained growth and high demand for homes. The West Michigan real estate market continues to
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Zac Folsom REALTOR® in a suit with the words "Cash is no Longer King" in front of him

How Pre-Approved Loans Can Boost Your Home Sale Profit: What You Need to Know

Why Pre-Approved Loans are the Same as Cash Offers in the Modern Real Estate Market Are you thinking of selling your home but worried about finding a cash buyer? The
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Zac Folsom, a realtor, standing in front of the words "Don't Pay Taxes on $500,000."

Create Massive Wealth Through Tax-Free Capital Gains

The Smart Investor’s Guide to Saving Money on Taxes through Primary Real Estate Investing in real estate can be a lucrative way to build wealth, but did you know that
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Zac Folsom wearing a green Google shirt with the words "Make Your Kids Happier" printed on it.

The Surprising Ways Owning a Home Makes Your Kids Happier

The Link Between Homeownership and Children’s Happiness: Why Owning a Home Can Make Your Kids Happier As parents, we all want our children to be happy and successful in life.
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Picture of Zac Folsom standing in front of a wall with the words "FHA RD VA loans are ok" written in big letters in front him.

Stop Being Exclusive to Loans You Accept: Something Only Millennial REALTORS® Talk About

Why FHA, RD, and VA Loans are a Great Option for Home Sellers If you’re selling your home, you may be wondering what type of loan your potential buyers will
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Zac Folsom, a man in a suit, smirking while holding a paper titled "Balancing the Value" in front of him

Convince the Buyer and Appraiser of Your Home’s Value When Selling

Balancing the Value: Expert Tips for Selling Your Home When it comes to selling your home, the key to success is finding the right balance between what you think it’s
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Picture of Zac Folsom standing with a title over him that reads "Rent Costs 100% Interest".

The Hidden Interest Costs of Renting

Why Renting is Like Paying 100% Interest: Insights from Zac Folsom When it comes to renting a property, it’s easy to feel like you’re throwing away your money without gaining
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Zac Folsom smirking, with text that says "Lose 2% going FSBO"

Selling Your Home? Don’t Be Fooled By These FSBO Myths

The Real Cost of Selling Your Home FSBO: Don’t Lose 2%! Are you considering selling your home for sale by owner (FSBO)? It may seem like a great way to
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A picture of Zac Folsom wearing a grey suit with a red pocket square, standing confidently and holding a "Don't Use Wholesalers" sign.

Shield Your Kalamazoo Home’s Equity: Beware of Wholesaler Tactics

Why Choosing a Wholesaler Over a Realtor is a Risky Move for Homeowners While selling your home, it’s important to choose the right professional to guide you through the process.
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Two individuals sitting across the table from another person exchanging papers, discussing a mortgage approval with the Zac Folsom Group.

3 Ultimate Questions to Ask Your Potential Loan Officer

Fast AF Summary How can you get me a competitive rate? How long are your closing timelines on average? What documents do you need from me to issue a preapproval?
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Zac Folsom with "Sweat Equity" over his face

Why a Home Is a Great Investment: Maximizing Equity Through Sweat Equity

Maximize Home Value with Sweat Equity in Kalamazoo, MI Are you looking for a way to maximize the value of your home investment? Look no further than sweat equity. By
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A picture of Zac Folsom with the words "Investing for Security" covering his face.

Real Estate vs. Stock Market: Make More Secure Investment in the US

Investing in Kalamazoo, MI: Secure Your Financial Future If you’re looking to invest in Kalamazoo, MI, there are a lot of options available. However, finding the right investment that offers
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Zac Folsom explaining the importance of mentioning price opinions while walking through houses with a realtor.

Speak Your Mind: Communicating Your Perception of House Value to Your Agent for a Successful $250,000 Home Search

Unleashing the Power of Communication: Communication is key in any successful relationship, and the client-agent relationship in real estate is no exception. As a homebuyer, it’s important to be upfront
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Zac Folsom explaining the fast-changing real estate market and why analyzing it for sale ideas is a waste of time.

Premature Searching: Capitalize Your Time With Intent to Buy

Why Prematurely Analyzing Real Estate is a Futile Exercise Aspiring homebuyers and sellers often spend countless hours analyzing the real estate market to gain insight into what’s for sale. However,
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Zac Folsom discussing the importance of discussing deal breakers with your real estate agent in a video.

Maximize Your Time by Discussing Deal Breakers

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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A picture of Zac Folsom holding a sign that reads "No More 2 AM Wake Up Calls"

Silence is Golden: No More Noisy Nights with Home Ownership

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom, founder of the Zac Folsom Group,speaking about the mental health benefits of owning a home.

Buying a Home: The Ultimate Investment for Mental Health and Design Freedom

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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An image showing multiple windmills on a green field, symbolizing energy efficiency upgrades for homeowners.

How to Effectively Go Green for St. Patties in Kalamazoo

Ready to unlock your potential as a homeowner in Kalamazoo? With a strong real estate market, low interest rates, and potential for property appreciation, 2023 is the perfect time to
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A photo of Zac Folsom, a real estate agent explaining to buyers about prospecting for their dream home.

How to Get the Best Deal on a House: Why You Should Have Your Agent Prospect for Sellers

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom explaining the benefits of buying a house for financial stability

Secure Your Financial Future: Buying a Home Provides Stability

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom exposing wholesalers who prevent affordable housing

Wholesale Buyers: The Killers of Affordable Housing

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom explaining the historical trend of home value increases after 7 years

Wait 7 Years: The Profitable Secret to Selling Your Home

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom, real estate agent and founder of the Zac Folsom Group, explaining the benefits of choosing a local lender over a big name lender.

Beyond the Hype: Why Bigger Isn’t Always Better When Choosing a Home Lender – What You Need to Know About Local Lenders vs Big Names

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom, Kalamazoo's Top Realtor, Explains the Hidden Tax Benefits of Rental Property Investment

Amplify Your Wealth With Depreciation in Rental Property Investment

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom talking to the camera with a whiteboard in the background.

Get the Best Deal on a House in a Competitive Market: Secrets to Fast and Effective Offers

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom talks about the benefits of writing off interest payments for investment properties

Overlooked Reason Why Buying a House is a Great Investment – Tax Benefits You Don’t Want to Miss!

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom, a real estate expert, explains how over-searching for a home can lead to missing out on the perfect one.

Don’t Miss Out on Your Dream Home: How Trying to See Everything Leads to Failure

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom shares why houses net more than 4% of cash invested, unlike traditional dividend stocks

Unlocking Wealth: Why Real Estate Triumphs Over Traditional Stocks

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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St. Patrick's Day Celebration in Kalamazoo, MI

The Ultimate St. Patricks Day Bar Crawl in Kalamazoo, MI

Kalamazoo, MI offers a diverse mix of culture, entertainment, and outdoor activities. With excellent schools and a growing tech sector, it's a great place to call home.
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A beautiful sunset over a small farm with cows grazing in a green pasture.

Cultivate Your Homestead: Expand and Embark on a New Agrarian Pursuit

Fast AF Summary If you don’t have time to read the full article, it’s about how to start a hobby farm in Kalamazoo by understanding your equity, planning its use,
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A dog and cat cuddling together in a comfortable and cozy position.

Purrfect Homes: A Guide for Pet Parents in Kalamazoo, MI Who Love Their Fur Babies Like Children

Ready to unlock your potential as a homeowner in Kalamazoo? With a strong real estate market, low interest rates, and potential for property appreciation, 2023 is the perfect time to
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Zac Folsom discussing the benefits of using local lenders for home buying.

Want Your Dream Home? Using Local Lenders in Kalamazoo

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Zac Folsom answering Google if buying a home is a good investment.

Maximizing Your Home’s Value: A Guide to Tapping into Home Equity for Real Estate Investment in Kalamazoo

"Is buying a home a good investment?" is a question that many people ask themselves when considering their long-term financial goals. Zac Folsom, a real estate expert in Kalamazoo, believes
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Skyline of Kalamazoo with "All about Kalamazoo Zac Folsom Group" text in front.

Discovering Kalamazoo, MI: A Vibrant City with Something for Everyone

Kalamazoo, MI offers a diverse mix of culture, entertainment, and outdoor activities. With excellent schools and a growing tech sector, it's a great place to call home.
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Zac Folsom of The Zac Folsom Group

Mastering Pre-Underwriting with Zac Folsom to be Competitive in Kalamazoo

Led by founder Zac Folsom, The Zac Folsom Group is a team of expert real estate agents who can help you master pre-underwriting and stand out in Kalamazoo's competitive housing
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Zac Folsom discussing the benefits of using a realtor to save time with showings in Kalamazoo, MI and Southwest Michigan.

Maximize Your House-Hunting Time and Avoid Disappointment in Kalamazoo, MI

If you're looking to buy a house in Kalamazoo, MI or Southwest Michigan, you'll want to make sure you're using a real estate agent to guide you through the process.
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Millennials in Kalamazoo, MI: Is it Time to Upgrade to a Home with More Space?

Fast AF Summary Don’t believe the negative headlines – the real estate market is still strong and you can use the equity in your current home to upgrade to the
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A real estate agent standing in a home wearing a suit.

Understanding the Kalamazoo MI Housing Market: A Comprehensive Guide by the Zac Folsom Group

https://youtu.be/hRM7rWSoZJM If you’re planning to buy or sell a property in Kalamazoo MI, you’ve probably noticed that the housing market is hot. Houses are selling fast, and some buyers are
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The Zac Folsom Group explains how to hire a good real estate agent in Kalamazoo, MI

3 Things to Know Before Hiring a Real Estate Agent in Kalamazoo, Michigan

Ready to unlock your potential as a homeowner in Kalamazoo? With a strong real estate market, low interest rates, and potential for property appreciation, 2023 is the perfect time to
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Own vs Rent: Why Owning is the Smart Choice in 2023

Unlock Your Potential: Why Owning a Home in Kalamazoo Outshines Renting in 2023

Ready to unlock your potential as a homeowner in Kalamazoo? With a strong real estate market, low interest rates, and potential for property appreciation, 2023 is the perfect time to
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Realtor from the Zac Folsom Group Explaining Closing Costs on a House

Kalamazoo Homebuyers: Here’s What You Need to Know About Closing Costs from a Local Realtor

It’s Dangerous to Go Alone! Work with an approved lending partner to make sure they go through every closing cost detail, down to the last penny. We partner with only
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10 Expert Kalamazoo Spring Curb Appeal Hacks to Maximize Your Equity

Fast AF Summary 10 expert curb appeal hacks to maximize the equity of your home in Kalamazoo during the spring season:  Trim Away Trees Manicure the Lawn Power+Soft Wash Paint
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What is Happening to the Kalamazoo Real Estate Market?

If you’re interested in Kalamazoo real estate in Michigan, you’re likely curious about the latest home price changes. As we head into spring, it can be challenging to understand all
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Unlock Retirement Benefits: Reasons to Sell Your Home

If you’re thinking about retirement or have already retired this year, you may be planning your next steps. One of your goals could be selling your house and finding a home that
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Ready For A Quick Sell? Explore Two Opportunities In Today’s Housing Market.

At first glance, the increase in housing supply compared to last year may not sound like good news for prospective sellers, but it actually gives you two key opportunities in today’s housing
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How to Find Your Dream Home in a Challenging Market

Prioritizing Your Wants and Needs as a Homebuyer in Today’s Market There’s no denying mortgage rates are higher now than they were last year. And if you’re thinking about buying a home,
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A Look at the Unexpected Advantages of Buying Now

Key Advantages of Buying a Home Today There’s no doubt buying a home today is different than it was over the past couple of years, and the shift in the market has
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Secrets to a Quick Sale: Tips for Homeowners

What Homeowners Want To Know About Selling in Today’s Market If you’re thinking about selling your house, you’re likely hearing about the cooling housing market and wondering what that means for
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Price Right & Get Moving: Learn How to List Your Kalamazoo Home

Your House Could Be the #1 Item on a Homebuyer’s Wish List During the Holidays Each year, homeowners planning to make a move are faced with a decision: sell their house during
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Uncovering the Secrets of Successful Homeownership

What You Want To Know If You’re Pursuing Your Dream of Homeownership If you’re a young adult, you may be thinking about your goals and priorities for the months and
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Good News for Homebuyers: Slowdown in Foreclosures Expected

Slowdown in Foreclosures Expected Good News for Homebuyers: Slowdown in Foreclosures Expected Good News for Homebuyers: Slowdown in Foreclosures Expected Good News for Homebuyers: Slowdown in Foreclosures Expected Good News
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Why Perspective Matters When Selling Your Kalamazoo House Today

Perspective Matters When Selling Your House Today Does the latest news about the housing market have you questioning your plans to sell your house? If so, perspective is key. Here are
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Kalamazoo Home Tip:3 Ways To Use Your Home Equity Loan

If you’re a homeowner, odds are your equity loan has grown significantly over the last few years as home prices skyrocketed and you made your monthly mortgage payments. Home equity loan builds
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Why more people are choosing to live in multigenerational households today

If you’re thinking of buying a home and living with siblings, parents, or grandparents, then multigenerational living may be for you. The Pew Research Center defines a multigenerational household as a home
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The Latest on Housing: Is There More Demand Than Supply?

The Latest on Housing Market Over the past two years, the substantial imbalance of low housing supply and high buyer demand pushed home sales and buyer competition to new heights.
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The Latest on Inflation: Should You Still Buy a Home?

While the Federal Reserve is working hard to bring down inflation, the latest data shows the inflation rate is still high, remaining around 8%. This news impacted the stock market and added fuel to the
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How to Get Approved for a Home Loan in Kalamazoo

Things To Avoid After Applying for a Home Loan Once you’ve applied for a mortgage to buy a home, there are some key things to keep in mind. While it’s exciting
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Building Wealth with Home Equity

Home Equity: A Source of Strength for Homeowners Today Experts agree there’s no chance of a large-scale foreclosure crisis like we saw back in 2008, and that’s good news for the housing
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New housing developments in Kalamazoo: Is all-electric the way of the future?

Why It May Be Time To Add Newly Built Homes to Your Search If you put a pause on your home search because you weren’t sure where you’d go once
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Pre-Approval: Key to a Successful Homebuying Journey

Pre-Approval Is a Critical First Step on Your Homebuying Journey If you’re planning to buy a home or invest in real estate this year, one of the first steps on your
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VA Loans Offer Opportunities for Veterans to Own a Home

Kalamazoo VA Loans Can Help Veterans Achieve Their Dream of Homeownership For over 78 years, Veterans Affairs (VA) home loans have provided millions of veterans with the opportunity to purchase homes of
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Is Another Housing Crash on the Horizon?

What’s Ahead for Mortgage Rates and Home Prices? Now that the end of 2022 is within sight, you may be wondering what’s going to happen in the housing market next
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Homeownership: The Best Financial Decision You Ever Make

The Majority of Americans Still View Homeownership as the American Dream Buying a home is a powerful decision, and it remains a key part of the American Dream. In fact,
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Get Top Dollar for Your Kalamazoo Home Before Santa Comes!

Sell Your House Before the Holidays In real estate, is it really a great choice to sell a house before the holiday season? As you look ahead to the holiday
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Home Prices Continue to Soar: How Far Will They Go?

Key Factors Affecting Home Affordability Today What is the most affordable housing for you? How much should you spend to consider it affordable housing? Every time there’s a news segment
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Four Things You Didn’t Know Determined Your Mortgage Rate

Four Things That Help Determine Your Mortgage Rate If you’re looking to buy a home, you probably want to secure the lowest interest rate possible for your home loan. Over the last
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The Long-Term Benefit of Kalamazoo Homeownership: The Security of a Roof Over Your Head

The Long-Term Benefit of Homeownership Today’s cooling housing market, the rise in mortgage rates, and mounting economic concerns have some people questioning: should I still buy a home this year? While it’s true
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Saving for a Down Payment? Here’s What You Need to Know

After years of renting, CONGRATULATIONS! You have decided to purchase your first home in Kalamazoo. As you set out to buy a home, saving for a down payment is likely on top
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Roca Kalamazoo Food Review from Zac Folsom

Roca Mexican Restaurant Kalamazoo

High End Mexican Dining  5/5 Location Downtown Kalamazoo on the Mall. Best Item Elote Fritters get more of them Great Cocktails Well crafted, boozy, and delicious Classy Bathroom Well
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What You Need to Know Before Taking the Plunge Into Homeownership

Questions Every Homebuyer Should Ask Themselves Right Now A first-time homebuyer or investing in your fifth home? The Homebuying process will never be as easy as opening a pack of
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Applying for a Home Loan? Here’s What You Need To Know

Don’t Mess Up Your Mortgage Once you’ve applied for a mortgage to buy a home, there are some key things to keep in mind. While it’s exciting to start thinking about
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Don’t wait any longer, new homes may have the incentive you’re looking for today!

New Homes May Have the Incentives You’re Looking for Today Approximately 13% of buyers decided that building a new home was their preferred option in 2020, compared with 87% who
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Is Buying a Home Really Better than Renting?

In Kalamazoo – Yes If rising home prices leave you wondering if it makes more sense to rent or buy a home in today’s housing market, consider this. It’s not just home prices that
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What Experts Say Will Happen with Home Prices Next Year

Appreciation May Slow But It Won’t Stop Is it a good time to invest in real estate in Kalamazoo City? Will your investment in homes in Kalamazoo Michigan (and specifically
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Set Yourself Up For Success – Learn How to Prep Your House For Sale This Fall in Kalamazoo

Increase Your Chances to Sell for Top Dollar this Fall Is fall the best time to sell your house? While spring is the busiest season for homebuying activity, you might
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Confused about Inflation & Mortgage Rates? Let an Expert Explain

How an Expert Can Help You Understand Inflation & Mortgage Rates Keep an eye out for market fluctuations in the coming months, and you’ll know what homeowners face two of
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Kalamazoo Home Buyers are Benefiting from More Favorable Negotiating Conditions

Buyers Are Regaining Some of Their Negotiation Power in Today’s Housing Market If you’re thinking about buying a home today, there’s welcome news. Even though it’s still a sellers’ market, it’s
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3 Tips for Buying a Home Today: How to Get the Best Deal in Kalamazoo

3 Tips for Buying a Home Today Purchasing a home can be quite a big and difficult decision to make. There are a lot of things to consider. The location,
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Worried your home won’t sell in Kalamazoo’s market? Here’s what you need to know

Will My House Still Sell in Today’s Market? Most people who are selling their houses in Kalamazoo right now are people who needed to sell their home contingent to get
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Find out the top reasons Kalamazoo homeowners are selling their houses right now!

Top Reasons Homeowners Are Selling Their Houses Right Now Some people believe there’s a group of homeowners who may be reluctant to sell their houses because they don’t want to lose the
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How to Build Your Net Worth in Kalamazoo

How Owning a Home Builds Your Net Worth Owning a home is a major financial milestone and an achievement to take pride in. One major reason: the equity you build as a homeowner
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Know What’s Happening with Mortgage Rates in Kalamazoo

Expert Forecasts on Mortgage Rates  If you’ve been thinking of buying a home, you may have been watching what’s happened with mortgage rates over the past year. It’s true they’ve risen
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Best Micro Breweries in Kalamazoo

Our Favorite MicroBrew Locations Being born at Bronson Hospital in downtown Kalamazoo, MI I’ve grown up in an ever growing city. I’ve seen places come and go but overall there’s
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How to Buy a House in 2022 Zac Folsom Group Blog

How to Buy a House in 2022

2022 brings the toughest, and most unprecedented market since 2008. If you don't know what you're doing you need this post so you can come out ahead
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